CAPUCHE or how to stylishly protect your hairstyle from rain

Bicycle Capuche Paris

Paris is becoming a cycling city: after the first lockdown in 2020, the number of cyclists in the French capital increased by almost 70 percent compared to the previous year. And Mayor Anne Hidalgo also actively rides her bike (yes, of course we have reported that she has one Thousand helmet in navy blue owns;).

Family business conquers the (bicycle) catwalks of the capital

So how fitting that to the NEW ARRIVALS in our shop the great rain hoods from CAPUCHE count from Paris. 100% manufactured and designed in France, the story behind CAPUCHE is the founding story of Juliette and Gisèle. 

Juliette is art director in Paris and has thought about the hairstyle on an average of 170 rainy days. Gisèle is Juliette's grandmother, lives in Chambery and, thanks to her practical rain cover, has never had to worry about the wet weather or her hair. And it was precisely this practical rain cover paired with Juliette's creative mind-set, her flair for fashion and many years of experience in the industry that laid the foundation for CAPUCHE.

The first collection comes onto the market in 2017 and thanks to numerous press releases and a TV appearance on "Qui veut être mon associé?" (Who wants to be my business partner?) CAPUCHE becomes an almost cult must-have in France, followed by its move to the prestigious addresses Galerie Lafayette, Le Bon Marché Rive Gauche and Fondation Louis Vuitton. 

But even without all the media hype, the CAPUCHE bonnets are simply practical, well thought-out and there is a lot of love and craftsmanship in the products.

We think: CAPUCHE should not be missing in any handbag and proves that the hairstyle can be protected so easily and stylishly. 

Capuche Bubbles

Photos by CAPUCHE